Public Affairs

Teddy Roosevelt, Publicist-in-Chief

Kyle Wall February 18, 2019

There are many activities that we always associate with politicians, and presidents in particular: launching broad campaigns to accomplish a major policy priority (think the ...

Branding + Marketing

The Growing Power of Visual Content

Jacque Seaman October 29, 2018

The human attention span is eight seconds. Images are processed by the brain 60,000 times faster than words. Visual content conveys feelings that facts don’t. ...

Branding + Marketing

Free Publicity: Five Ways to Build Your Online Presence

Fearey Staff October 12, 2018

Positive publicity for your brand doesn’t have to cost an arm or leg, just your time. Do you want and need to elevate your online ...

Branding + Marketing

What is Media Monitoring and How Can I Do it For Free?

Fearey Staff October 5, 2018

What Are Others Saying About Your Brand? There are a multitude of ways to measure your brand or organization’s reputation, and it’s imperative to do ...

Branding + Marketing

5 Things Everyone Should Know About PR

Kyle Wall September 28, 2018

The classic portrayal of PR in film or TV is that of the frantic publicist running around juggling 10 different crises on 10 different phone ...

Crisis Management

PR Failure #9: Jack In The Box’s Careless #MeToo Moment

Aaron Blank September 7, 2018

*|MC_PREVIEW_TEXT|* Another Month, Another Blunder. Throughout this year, we at The Fearey Group have made it a goal to study public PR failures, learning ...

Branding + Marketing

Four Key Steps to Take Before Your Next Media Interview

Chris Guizlo August 30, 2018

An interview with media – no matter if the story is directly about your company or you’re being positioned as a thought leader to discuss ...