Headquartered in Seattle, Stellar Holdings is a real estate investment firm with an international portfolio of mixed-use properties in Sweden, Poland and the Pacific Northwest. 

Situation

• Stellar approached The Fearey Group to update its brand and create a new logo, tagline and Web site.
• At the time, its offices in Seattle, Sweden and Poland were using different company names, logos and websites – the company wanted to make the transition to one strong and unified brand.

Solution

• Conducted a complete brand audit, which included a survey of internal materials, interviews with company executives and board members and an analysis of competitive websites.
• Created a powerful and strategic brand that unified the company’s identity domestically and internationally.

Results

• Having one brand and website has helped Stellar further its growth strategy and advance its business goals.
• The new logo, tagline and Web site creates impact and differentiation in a competitive marketplace.