The National Development Council (NDC) is the oldest national non-profit community development organization in the U.S.  NDC works with municipalities to increase the flow of capital to urban and rural areas to spur economic and community development and to create jobs.

Situation               

• NDC has been instrumental in building several major projects for Washington municipalities and organizations, but their role was often not well recognized and therefore their services were not well understood.
• In the wake of the recession, the services that NDC could provide to municipalities to help finance projects became even more important, so they turned to The Fearey Group to elevate their profile.

Solution

• Built relationships with key media in Washington.
• Pitched timely stories, supported by compelling spokespeople, tours and images.

Results

• Secured positive media from the top real estate and business media in the Puget Sound, including Seattle Business Magazine, Urban Land, Daily Journal of Commerce and more.
• Secured inclusion of NDC in related stories.
• Elevated their presence and knowledge of their role at key events.